For years, young people have been made to believe that wealth is found in offices, suits, and city life. However, the truth is that real money lies in production, particularly in agriculture and livestock farming. This was the message echoed by the Principal Secretary for Livestock Development, Hon. Jonathan Mueke, as he encouraged youths to rethink their investment choices.
Highlighting the goat meat industry, the PS noted that the Galla goat is in high demand both locally and internationally, yet supply remains far below market needs. With a growth cycle of about seven months to market readiness and the ability to reproduce twice a year, goat farming presents a clear and profitable business opportunity for those willing to invest and plan strategically.
Hon. Mueke emphasized that this is not mere talk but a viable business model supported by numbers and market realities. He assured young people that the government has put in place a conducive environment for investment in the livestock sector, urging them to seize the opportunity, engage in production, and build sustainable wealth through agribusiness.
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